Elevate the industry; build yourself, or shut up` – Sadiq Abdulai fumes

CEO of 3 Music Networks, Sadiq Abdulai Abu, has moved to the defense of rapper Sarkodie who has asserted that local broadcasters have no rights to criticize him if they haven’t achieved any international feats themselves.

He made the interesting revelation on Joy FM’s Showbiz A-Z last Saturday, September 10. Sadiq believes that artistes aren’t the only professionals expected to leave a mark in their area of expertise. He stated, “you can’t be a 20-year pundit veteran with nothing to show for it”.

The promising media practitioner, maintains that a lot of individuals pride themselves as entertainment pundits but lag behind in making impacts in ways necessary for industry growth. “The media has created a new work line for empty pundits who will wake up and realize that they’ve done 10 years of that and the only value or only thing they’re known for is often attention-grabbing but empty headlines or attacks on talents and people”, he lamented.

This development comes on the back of Sarkodie’s recent interview where he said, “it is easy for someone to sit on the radio and say that Shatta Wale or Sarkodie didn’t do this or that. I know that we artistes have things we should do because every time, there is a step but if you are on a Ghanaian radio for close to 20 years and you’ve not moved to a platform like Choice or BBC, I don’t think you have the moral right to talk about Ghanaian artistes who have not moved”.

Sadiq Abdulai, who is known for his insightful contributions on Showbiz A-Z believes it’s about time every pundit assesses themselves and evaluate the impact they are making in the entertainment industry. According to him, criticisms aren’t enough. Rather, contributions to industry elevation and self-capacity building are both imperative in the grand scheme of things.

In conclusion, Sadiq Abdulai Abu says, presenters do not have any business in criticizing others if they do not live up to exceptional experience and deep insights.